From Our Founder, Kristine Deer

April 12, 2022 1 min read 15 Comments

An Important Message from Kristine Deer

For the last 12 years, I have dedicated myself to K-DEER, this community, my team, my family and my soul mission of social impact. K-DEER has thrived on giving people the opportunity to express themselves, get active and participate in giving back to causes through our donations ($226,483.61 to-date) and campaigns that raise vibration and awareness. 

Without this community of loving, kind, inclusive humans, K-DEER would not have evolved from its grassroots beginnings into the colorful, impactful family we are today. We stand up and stand out to show the world that kindness, inclusion, compassion and love make the world a better place.

In July of 2021, we experienced a major supply chain issue as a result of the pandemic, which disrupted our ability to produce our most loved printed fabric. My hope was that we could find a replacement quickly and continue production, but we have reached an impasse. After having the best for all these years, it does not align with my values to settle for “good enough”. 

So it is with deep gratitude and sadness that I have decided to close this chapter in the epic journey of K-DEER.

In the coming weeks, we will mark down prices to help sell through our inventory. We encourage you to purchase what you want before it sells out, as it will never be made again.

If you want to connect with me personally, you can reach me at hello@k-deer.com. I’d love to hear from you, celebrate with you and thank you for being a part of this incredible journey.

 

In deep gratitude,

Kristine Deer


15 Responses

Kris
Kris

November 21, 2022

Noooooooooooooooooooooooooooooooooooooooooooooo!

Sylvia Moore
Sylvia Moore

November 02, 2022

So I was wearing one of your fabulous leggings at work ( I have several because they are FABULOUS!!!) and my coworker asked about them. I raved about the quality, the colors, etc and she decided to look them up… we saw the notice. I am so heartbroken but I do understand why. I love this brand because of the sincere inclusion and the hope it brings. It is with love that I wish Kristine lots of luck. This brand is phenomenal and while you can’t be replaced, I do understand. Sending love, hugs, and hope!

Sheridan Forbes
Sheridan Forbes

November 02, 2022

Just seen your message and I am so sorry to hear you have closed. I just wanted to get some new leggings and want to say how comfortable they are and brilliant for my daily yoga practice no other leggings come close and my few pairs were always my first choice. Good luck with whatever you do next🙏

Elizabeth
Elizabeth

August 04, 2022

Wow, I just looked up your website to order another fantastic skirt and saw your closure notice! I am sorry to hear but understand your decision. Glad I got my ultra-colorful leggings & matching pairs for my daughters a few months ago. Good luck with everything, and who knows, maybe you’ll be able to re-open at some point!

Susan R.
Susan R.

August 04, 2022

Kristine, we met a few years back when I worked as the Merchandise Mgr for Wantable. Our customers got to experience these fabulous leggings and tops! You are an amazing woman who followed her dream. It was a pleasure meeting you! I’ll continue to wear K-Deer! Wishing you all the best!

Felicia Fitzgerald
Felicia Fitzgerald

July 14, 2022

As a former professional dancer; through all of the years of touring, theater, and long hours of ballet, modern, jazz, yoga etc.. I have NEVER worn a pair of leggings that made me feel so good and so happy to wear the way K-Deer leggings do! I fell in love with the fabric, the stripes, the colors and the way the long legging hugs my feet. I felt like.. finally someone made an active legging similar to the way I used to wear my ballet tights! I could not believe it!
I Fell In Love. I Believe I have at least 30 Pairs-Plus tanks, tops, jackets, etc. I went nuts! I want to thank you for hitting the mark. For finding a niche that really made an impact. Your brand made all women of different shapes and sizes feel strong, beautiful and inspired. I Really Love Wearing K-Deer. I’m sad to see you’re closing your doors but so grateful that I was in the know and able to have the ‘K-Deer Experience’. I wish you continued success. xoxo

Michele Clancy
Michele Clancy

July 14, 2022

SO sad, yet I do understand. This company has delivered the BEST product….design, quality, and whimsy! I run and I am a Pure Barre client (addict!) I always receive compliments. I will wear my signature stripes proudly~! YOU ARE LOVED!! Michele Clancy

Tiffanie
Tiffanie

July 14, 2022

I have so many pairs of your tights! Just received a pair of the SMS. They are a whole new level of comfortable. I’m so sad to see you go!

Elizabeth
Elizabeth

July 14, 2022

I am so so sorry to hear this devastating news. As a big fan of your pants and cause, but also as the wife of a business owner I understand all the feels that go along with a big hit like after the pandemic derails your entire life.
Stay strong and just take it moment by moment. It will get better, for some quicker then others. Just take it one minute at a time.

C
C

July 14, 2022

I so hope there’s an exciting new chapter to come. I would love to see these return in the future. Please keep us updated!

stacy bratton
stacy bratton

April 13, 2022

So sorry to hear this news! I’m saddened by your announcement. Its not the first, nor will it be the last, of its kind throughout all industries. I just found you guys a few months back and I’ve gotten countless compliments on my new leggings. What a great product!
It may not seem like it now, but closing this chapter of your life gives space for a whole new chapter to be revealed. Who knows where you’ll go next?!? I wish you well in future personal and professional endeavors.

Diana Deer Tennant
Diana Deer Tennant

April 13, 2022

I’m so sad to hear this. K-Deer pants are my favorites. I had just decided I wouldn’t buy any other brand because K Deers are the best. Plus my maiden name is Deer so I loved supporting a possible relative. Wishing you luck.

Diana

Shannon
Shannon

April 13, 2022

Dear Kristine,
Your products are fabulous and I can understand why you wouldn’t want to compromise that. I’m incredibly grateful that I have a stockpile of your leggings and will wear them proudly. It feels empowering to know your company has helped so many. If the supply chain ever comes back, I truly hope you re-open. I’m sending you a huge hug. Thank you for everything you have done.

Becca Stevens
Becca Stevens

April 13, 2022

I am so bummed to hear this! Although, I do understand the decision. I just got my first pair a few weeks ago, and I am in love!! Best pants ever! Y’all will be missed!!❤

Linda Fitzgerald
Linda Fitzgerald

April 13, 2022

My absolute fave leggings of all time. I’m sorry to hear this.❤️😞

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